May 21, 2025

Target reels from tariffs and DEI backlash

Target

Challenging quarter for Target due to boycotts, but also an increasingly stronger Walmart.

As I shared with the Financial Times, the backlash against their DEI pullback is real. But it’s also important to note how Walmart has been closing the space between them by improving their stores, private brands, and marketing.

Target will no doubt benefit from the increased speed and agility their recently created Enterprise Acceleration Office promises, but must continue to elevate its proposition to define “Tarzhay” for the future.

Read scoops here: https://www.ft.com/content/b1806e98-5ccd-4389-88e2-78142095617f

Toopan Bagchi
Founder & Managing Director

Toopan is a strategy, innovation, and transformation leader with 20 years of global experience driving results.
In addition to leading Starship Advisors, Toopan serves as an Associate Director of the Carlson Consulting Enterprise at the University of Minnesota.

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